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CPSC · Consumer product

Lifetime Brands Recalls BUILT LUUM Light Up Tumblers Due to Risk of Choking and Battery Ingestion Hazards

Batteries, chargers & powerElectronics & lightingKitchen & diningFire & burn hazardChoking hazardButton & coin battery ingestionLead, poisoning & chemical hazards

Key facts

Agency
U.S. Consumer Product Safety Commission (CPSC)
Recall number
26331
Recall date
Mar 19, 2026
Units
About 75,700
Remedy
Refund
Firm
Lifetime Brands
Made in
China

What to do

Consumers should stop using the recalled tumblers immediately, place them in an area that children cannot access and properly dispose of the battery. Contact Lifetime Brands for a full refund. Consumers will be asked to throw the piece with the LED light away and upload a photo of the product in the trash when completing a Product Recall Refund Form at https://www.builtny.com/pages/recall. Note: Button cell batteries are hazardous. Batteries should be disposed of or recycled by following local hazardous waste procedure.

Contact: Lifetime Brands toll-free at 888-561-2269 from 9 a.m. to 5 p.m. ET Monday through Friday, email at Recall@Builtny.com, or online at https://www.builtny.com/pages/recall or www.builtny.com and click "Recall" at the bottom of the page for more information.

Read the official CPSC notice ↗

Hazard

The recalled LED tumblers can break, making the button cell batteries accessible to children and posing choking and ingestion hazards. When button cell or coin batteries are swallowed, the ingested batteries can cause serious injuries, internal chemical burns and death.

How to identify the recalled product

This recall involves the LUUM collection of BUILT-branded light up tumblers. The recalled plastic 16 oz. or 18 oz. drinking cups with a lid and a straw were sold in various winter holiday and Fourth of July themes. The tumblers have a bottom compartment containing a LED light that has a preinstalled button cell battery. "lumm," the tumbler's theme name and the following corresponding item numbers and UPC codes are printed on a label located on the tumblers' underside or hangtag: LUUM Tumbler Theme Capacity Item # UPC FESTIVE FOREST 18 oz 5323719 843461115513 MERRY GLOW 18 oz 5323721 843461115551 LET IT SNOW 18 oz 5323722 843461115520 WINTER BLOOM 18 oz 5323723 843461115537 MERRY MAGIC 18 oz 5323724 843461115544 JOLLY JOURNEY 18 oz 5323725 843461115568 HEART N STARS 18 oz 5331965 843461121002 USA 18 oz 5331966 843461121019 STARS 18 oz 5331967 843461121026 FLAG 18 oz 5331968 843461121033 WINDMILL 18 oz 5331969 843461121040 BLUE FIREWORKS 18 oz 5331974 843461121057 FESTIVE FOREST 16 oz 5324497 843461116374 MERRY GLOW 16 oz 5324498 843461116381 LET IT SNOW 16 oz 5324499 843461116398

About this recall

CPSC announced this recall on Mar 19, 2026. It covers About 75,700 units. The remedy type is refund: the firm will give your money back, usually after you return or destroy the product. Reported incidents: Lifetime Brands has received one report of a child gaining access to the tumbler's button cell battery and putting it in the mouth. No injuries have been reported. Lifetime Brands has 6 recalls in our records.

Where it was sold

Kroger, Hy-Vee, Meijer, Nordstrom Rack and Winn-Dixie stores nationwide and online at Builtny.com from October 2024 through December 2025 for between $10 and $15.

Companies and identifiers

Importer
Lifetime Brands, Inc., owner of the BUILT brand, of Garden City, New York
UPC
843461115513, 843461115551, 843461115520, 843461115537, 843461115544, 843461115568, 843461121002, 843461121019, 843461121026, 843461121033, 843461121040, 843461121057, 843461116374, 843461116381, 843461116398

Source and freshness

Source
U.S. Consumer Product Safety Commission (CPSC) Recalls API
Official notice
https://www.cpsc.gov/Recalls/2026/Lifetime-Brands-Recalls-BUILT-LUUM-Light-Up-Tumblers-Due…
Last published by CPSC
Mar 19, 2026
Imported by RecallRadar
Nov 4, 2026

RecallRadar copies the agency's text without editing its meaning. If something here differs from the official notice, the official notice is correct — please tell us.

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